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From Layoff to Podcast PR Pro: How James Colistra built Wonderfish
At the beginning of January 2024, what seemed the start of a promising year, James Colistra was laid off from his role at Forbes after 14 years. For many, that kind of unexpected turn would feel like a setback. For James, it became the push he needed to stop waiting and start building. James Collistra Today, he’s the founder of Wonderfish , a PR agency helping startup founders grow their visibility and thought leadership through strategic podcast bookings. But his journey was
Jan 133 min read


New Year, New Reading List: 5 Must-Reads for Small Business Owners
Start the year with books that fuel clarity, confidence, and growth. Whether you're side hustling, scaling up, or just getting started, these five books will give you the insights and strategies to move your business forward. 1. Side Hustle: From Idea to Income in 27 Days by Chris Guillebeau A fast-track roadmap for launching your first income stream without quitting your day job. Clear, motivating, and designed for action. 2. Small Business Hacks by Barry Moltz & Rieva Les
Jan 121 min read


Theater Meets Leadership: How Jesse Pudles built SpotCorp to transform workplaces
What do acting, emotional intelligence, and workplace culture have in common? For JessePudles , they’re not just connected - they’re essential. As the CEO and founder of SpotCorp ,, Jesse has blended his background in theater and human development to create a corporate training platform that helps organizations foster psychological safety, connection, and creativity through the power of storytelling. jesse Pudles From Virtual Story Circles to Corporate Culture Labs SpotCorp b
Dec 8, 20253 min read


Business Basics: What’s an LLC and should you form one?
When you’re just getting started with your business, one of the first big decisions you’ll face is how to legally structure it. It may sound boring or confusing, but your business structure affects how you’re taxed , your personal liability , and even how easy it is to raise money or bring on partners later. In this post, I’m breaking down the basics of business structures, especially LLCs (Limited Liability Companies) , to help you feel more confident. I’m using language f
Nov 30, 20253 min read
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